As part of Time Warner Inc’s creative team, the TW Studio, we created brand collateral, web design and development, event graphics, and internal style guides that were implemented company-wide. The breadth of work we created as such a small team of designers and marketers highlights our versatility and efficiency as a team.
We loved working with the vast portfolio Time Warner (now Warner Media) was comprised of — from huge companies like HBO, Warner Bros., and Turner to internal groups and teams within the company. The challenge of working with a company like Time Warner is developing systems and practices that ensure brand consistency while also allowing enough flexibility to suit the needs of both the parent companies and the smaller sub-brands while still feeling like a part of the family.
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